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a company marketing its own range of office furniture would be unwise to decide on a strategy without taking consumers reactions into account. if the business sold modern designs, but sales were poor, a better strategy might be to change the range and target businesses that want a more traditional look for their offices. 制定市场策略时忽视客户反应是不明智的。经营时尚设计办公室家具的公司如果销售不理想，也许应该调整市场策略，改变产品线，去针对那些偏好传统化办公室装饰的客户。
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